Christophir “Smitty” Smith is a Certified CrossFit Trainer (CF-L3) with over two decades of coaching experience.
Since earning his CrossFit Level 1 in 2011, he has served in a variety of roles across multiple affiliates—including as the owner of one gym, the head coach and manager of another, and currently as a coach who contributes to marketing and content creation at the affiliate he’s been at for the past 8 years. His broad experience gives him a well-rounded perspective on CrossFit culture, operations, and athlete development; all of which makes him uniquely qualified to create this course.
Smitty developed The 14-Day Foundation to simplify onboarding and empower both coaches and athletes. The course was designed as a flexible, cost-effective tool to reduce the stress and time demands of onboarding, allowing coaches to focus on quality in-person coaching.
Over the years, he’s seen that when new members quickly shift from “feeling lost” to “I got this,” retention improves, operational friction drops, and long-term growth follows.
Onboarding has long been his favorite part of coaching because it offers a chance to build trust, set clear expectations, and help new athletes feel confident from day one. This course is meant to support that journey, not replace the personal coaching that happens in local affiliates, but to complement it.